I spoke with Graham Brown, CEO of Pikkal & Co. We discussed how brands are using social media incorrectly, what a "storytelling organization" is, strategy and communication working together, thought leadership, and "brand authority."
I spoke with Graham Brown, CEO of Pikkal & Co. We discussed how brands are using social media incorrectly, what a "storytelling organization" is, strategy and communication working together, thought leadership, and "brand authority."